# Unsubscribe Groups

### About Unsubscribe Groups

Unsubscribe groups are used to allow your customers to unsubscribe from certain types of emails, but not others, like critical account notifications. When a customer clicks the unsubscribe link in your email, they'll be taken to a page that will immediately unsubscribe them from the group that was used in your email settings. Additionally, they will have the option of unsubscribing from all email correspondence from CrowdPower.

By using multiple unsubscribe groups for your email communications, you may avoid losing email communication with a customer that no longer wishes to get feature announcements, but still wishes to receive account notifications, for example.

### Editing Unsubscribe Groups

You can add new unsubscribe groups in [Settings](https://app.crowdpower.io/settings/unsub-groups). Your project should already have 2 groups. When you compose an email, one of these groups will be pre-selected.

* **Notifications** - Default for automations.
* **Announcements** - Default for broadcasts.


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